721435S Quantitative Research and Business intelligence

6 ECTS credits / 160 hours of work

English

Period D

Upon completion of the course, students will have a basic understanding relating for cyber security, how to collect data for business intelligence and quantitative analysis, and in addition, importance of protecting company’s own data. They will have capability to produce quantitative research, understanding concerning quality of the research and how research can be applied for example behind decision making. In addition, they are able to create reports to communicate with management, customers and other stakeholders regarding the analyzed data. They are also able to evaluate the usability, validity, reliability and generalizability of the data and reports. After completing this course, students can use the basic market analysis tools in data gathering and analysis.