Course description
This course focuses on entrepreneurship, where the students are introduced to key aspects of starting a business in a step-by-step manner, along with offering specific insights to practicalities at each stage. The course covers the following themes via lectures slides, audio insights, and student self-learning by reading relevant materials, in a systematic manner.
Introduction to Entrepreneurship
Recognizing Opportunities and Generating Ideas
Feasibility Analysis
Industry and Competitor Analysis
Developing an Effective Business Model
Building a New Venture Team
Assessing New Venture’s Financial Strength and Viability
Writing a Business Plan
Getting Finance or Funding
Preparing for and Evaluating Challenges of Growth
Course objectives
After the course completion, the students should:
1. Have basic knowledge about start-ups and new business creation
2. Have the ability to find and utilize the information for new business creation
3. Have the knowledge of how to analyze own business-case
4. Have the knowledge of how to plan a new start-up
5. Have the ability to present own business-case
Language of instruction
English
Mode of delivery
Entirely online (due to new covid instructions at the university)
Target group
University students
- Opettaja: Raushan Aman
- Opettaja: Anne Keränen
- Opettaja: Joakim Tervonen